
Welcome To A Legendary Business & Cultural Expedition Bridging East & West
The Silk Way Roadshow – is curated global tour of high-level business gatherings across five iconic cities — Dubai, Riyadh, Marrakesh, Istanbul, and Cappadocia — connecting female founders, corporate leaders, diplomats, investors, embassies, and public sector changemakers.
Each destination is a Caravanserai: A powerful convergence of entrepreneurship, cross-cultural intelligence, diplomatic dialogue, and women’s leadership.
Our roadshow mission: reimagining the ancient Silk Road for the 21st century — as a transformative platform for business, culture, and purpose-driven leadership.
The Roadshow Objectives:
• Build bridges between diplomatic missions, global institutions, and visionary founders
• Facilitate trade missions, market entry, and B2B matchmaking
• Educate on cross-cultural leadership, innovation, and ethics
• Drive investment opportunities for female-led ventures and social enterprises
• Elevate women’s visibility in business, media, and decision-making spaces
• Promote conscious collaboration between governments and grassroots
• Initiate 360° ecosystem for entrepreneurs, leaders, and investors
The Journey
From the deserts of Arabia to the skies of Cappadocia, we weave together leadership, entrepreneurship, storytelling, and cultural reverence.
Each stop features:
• Curated conferences & immersive cultural programs
• Proactive dialogues with diplomats & global leaders
• Private roundtables & signature Silk Dinners
• Filming of our documentary: “Speak Up! Women Rise!”
• Launch of iSULU – The Silk Way Edition Magazine
It’s time for:
Who is this for?
Government Officials & Diplomats engaged in cultural diplomacy, gender initiatives, innovation, and trade
Embassies & Trade Missions seeking platforms for market engagement, cultural literacy, and public diplomacy
Corporate Delegates & Institutions exploring ethical growth, brand alignment, and emerging markets
Visionary founders, investors and creatives
Investors & Venture Builders looking to discover bold, globally minded women leaders and impact startups
Become Part Of The Journey:

In the heart of a city where golden sands meet sky-piercing ambition, the Silk Way Roadshow begins its journey. Dubai, the modern hub of innovation, entrepreneurship, and progressive female leadership, becomes the birthplace of our global movement—a gathering of trailblazing women ready to ignite bold visions and shape the future of business.
This is more than an event. It’s a declaration. A powerful starter.

Why join in Dubai?
Step into a room filled with visionary leaders, bold thinkers, and passionate creators. In a city that never waits for the future—it builds it—you’ll tap into your own power to lead, expand, and inspire. This is the Fire Element in motion: pure energy, purpose, and ambition.
You’ll experience powerful keynote talks, immersive workshops, and high-vibe networking designed to spark clarity and bold action.
Together, we’ll celebrate feminine power, purpose-led leadership, and the courage to trailblaze.
Your Benefits:

Refine your vision and reconnect to your deeper “why”

Network with pioneering founders from around the world

Gain insights, tools, and inspiration to scale your purpose-led business

Participate in unforgettable cultural experiences rooted in elegance and grace

Participate in B2C, B2B matchmaking sessions
Mascot:
Amira – The Orange Butterfly
She is the spark that starts it all. Elegant and bold, Amira symbolizes your inner visionary—ambitious, trailblazing, and endlessly inspired. Dubai is her stage. Let her be your mirror.
City Affirmation and Inspiration: “I see the future clearly. I rise with vision.”

After igniting the spark in Dubai, the Silk Way Roadshow journeys to the earth-anchored heart of the Middle East—Riyadh. Rooted in tradition and strength, Riyadh embodies legacy, values, and the power of redefining success through deep cultural wisdom.
This is a space for business owners who are ready to lead from within, honoring both their roots and their revolutionary spirit.
Here, we don’t just build businesses—we build legacies.

Why Join in Riyadh?
Step into a sacred space where tradition meets transformation. Riyadh is where the Earth Element grounds our movement—offering stability, structure, and space for reflection. It’s an invitation to honor where we come from while designing the future with intention and courage.
In a setting that reveres heritage and elevates feminine wisdom, you’ll explore what it means to lead with integrity, build on solid foundations, and carry forward your mission with unwavering grace.
Your Benefits:

Reconnect with your roots and honor your personal values

Define success through your own cultural lens

Create grounded strategies for long-term impact

Connect with like-minded founders honouring both modern leadership and ancestral wisdom

Experience meaningful conversations, mindful workshops, and intentional connection and B2B Matchmaking sessions
Mascot:
Nour – The Golden Butterfly
She is courage in motion. Nour symbolizes a woman who is deeply grounded yet endlessly visionary. With grace and strength, she redefines systems—rooted in tradition, yet reaching for transformation.
Affirmation: “I lead with courage. I design a new path forward.”

The Silk Way Roadshow flows next to the unseen — weaving through the mystical textures of Marrakesh, where water is not a crashing wave or rushing river, but a sacred undercurrent. Here, in this desert jewel, Water lives in hidden gardens, hammams, and oases — just as feminine wisdom flows quietly beneath the surface of the world. This stop invites us to soften, to listen inwardly, and to reconnect with the intuition that fuels true leadership and soul-aligned business.
This is a space to bridge cultures, build resonance, and lead with heart.

Why Join in Marrakesh?
Marrakesh is where ancestral memory meets modern imagination. A city where colors, textures, and traditions awaken our senses and stir creative power from deep within. This gathering is a call to root into essence. To let go of what no longer serves and flow into what wants to emerge.
Your Benefits:

Unlock Your Embodied Leadership Gain tools to lead from your inner wisdom — not just strategy — and align your business with your authentic self.

Reignite Your Intuition & Creativity Immerse yourself in the sacred traditions of Marrakesh to reconnect with your feminine flow and creative power.

Amplify Your Voice & Visibility Experience voice and visibility activations that help you show up with clarity, magnetism, and inner confidence — online and on stage.

Shape Your Story & Business with Soul Learn the art of conscious storytelling and intuitive strategy to elevate your brand, messaging, and mission with depth and resonance.

Build Purposeful Global Connections Network intimately with like-hearted founders, investors, artists, and visionaries from diverse backgrounds — and plant seeds for powerful cross-cultural collaborations.
Mascot:
Aïcha – The Desert Phoenix Moth
A symbol of grace and resilience. She’s the guide of inner regeneration — embodying feminine mysticism, ancient memory, and the quiet power of becoming.
Affirmation:“I trust the unseen currents. I surrender to my becoming.”

As the Silk Way Roadshow unfolds in Istanbul, we arrive at the crossroads of civilizations, where continents, cultures, and centuries meet. A city suspended between past and future, East and West, earth and sky — Istanbul is the breath of connection.
This stop is guided by the Air Element, inviting open dialogue, expanded perspectives, and the power of intentional storytelling.
It is where we align mind and voice, message and mission.

Why Join in Istanbul?
Istanbul is more than a location — it is a portal of insight, where feminine voices rise in unity and clarity. This experience invites you to refine your message, reclaim your narrative, and weave your wisdom into the collective tapestry.
From inspiring panels to conscious communication workshops, this gathering activates connection at all levels — with self, others, and global vision.
Your Benefits:

Gain tools for authentic and impactful communication

Elevate your voice, visibility, and legacy

Connect with leaders from diverse regions and industries

Learn the art of storytelling, message clarity, and platform presence

Activate your personal brand with purpose and precision
Mascot:
Nehir – The Bridgekeeper Butterfly
Nehir, the blue butterfly, dances on the wind between continents and ideas. She represents the clarity of thought, fluidity of emotion, and wisdom in expression. She reminds us that every voice is a bridge — and that yours is needed now.
Affirmation: “I build bridges that carry stories, strength, and legacy.”

Welcome to Cappadocia — the soul of the Silk Way Roadshow and the final ascension point. Here, beneath skies lit by hundreds of hot air balloons, we rise into our full power and purpose. This is more than a summit — it is a celebration of legacy, leadership, and love.
Guided by the element of Love & Light, Cappadocia represents transcendence, cosmic vision, and soul-aligned creation.
This is where everything comes together.
Where vision becomes voice, and impact becomes illumination.

Why Join in Cappadocia?
This experience is the culmination of the entire Silk Way journey — a sacred gathering of global women leaders ready to shape the future with clarity, compassion, and courage. Learn more about the Business Summit here: https://ispeakuplightup.com/isulu-summit/
Join us — not just to witness history, but to become it!
Your Benefits:

Access world-class speakers, workshops, and visibility opportunities

Join the filming of the Silk Way documentary and launch of the print + digital Silk Way Magazine

Take part in emmercive cultural experiences

Expand your global network and connect deeply with fellow visionary women

Step into soul-led leadership and align your work with your highest self
Meet Ziya
The Sky Dancer Butterfly
Ziya, the purple butterfly, represents the voice of the soul, the elegance of freedom, and the light of aligned leadership. She teaches us that when we speak from love, we rise — and when we rise, we illuminate the world.
Affirmation: “I speak. I rise. I light up the sky.”
Tickets
The Silk Way Pass
3500 USD
- Full access to all five events across regions
- Cultural experiences
- Iconic Speak Up! Light Up! Business Summit in Cappadocia (3 Days all inclusive experience, including accommodation and meals, welcome dinner and workshops)
1-Day Pass:
59 USD
- One day conference access in 1 city
- Access to Workshops
- Welcome Coffee Break
- Lunch
- Networking
VIP Pass
197 USD
- One day conference access in 1 city
- Access to Workshops
- Welcome Coffee Break
- Lunch
- Networking
- Cultural Experiences in one city
- Access to VIP Dinner in one city
VVIP Legacy Pass
497 USD
- All VIP access
- Become a guest on our podcast, recorded on-site in one of the Roadshow cities — a cinematic recording, boost your visibility and share your voice globally (only 5 slots available per city).

Pre-Order a Mascot
(Receive during the Summit)
47 USD
Get something memorable — contribute to something meaningful. All proceeds will be donated to support talented children in need
*Please note: The final mascot design may differ in shape and color from the version shown in the image.
Sponsors and Strategic Partners


If you’d like to be part of this unique transformational journey as a Sponsor, Strategic Partner, Speaker, or Volunteer, contact us at contact@ispeakuplightup.com
More information about the Speakers, Cultural Experiences, Special Announcements, follow on our socials.